Month: February 2008

Why I’ve been a bit of a twit(terer) recently

One of the reasons I’ve been quieter than usual here (apart from organising, and then getting over, the barcamp) is my reappraisal of Twitter.

Twitter, for the initiated, is a micro-blogging tool that allows you to send short messages, about the length of an SMS. These messages are almost immediately received by others who subscribe to your updates. You, in turn, can follow others’ updates an instantly connected community.

So what’s so good about that? After all, on first glance it just looks like the status update tool in Facebook. When it first launched a year or so ago it didn’t seem to have much to it.

When Facebook added status updates to user profiles and the ability to update via mobile, it seemed to me like Twitter was becoming just a little bit superfluous.

Now though things are different. Facebook seems to me to be much quieter than before and most of my interaction there is via private messaging rather than status updates or writing on pe and public messaging. And Twitter is proving to be much more than just letting people knowing what you are doing at a particular time.

Its beauty is its simplicity. Twitter’s proposition is that you have just 140 characters to answer the question. ‘What are you doing?’. So far, so Facebook. But if you observe tweets from other users, you notice a marked difference to Facebook updates. What you are doing doesn’t just mean your current status, but also what you might be thinking, planning, debating, or questioning.

That’s where its value starts to shine through – quick updates, testing ideas, advising friends and colleagues what’s happening.

I’m increasingly advising people that blogging is hard work and labour intensive as a discipline. it needs careful thought, and commitment. Because of this its generally not instantaneous.

Twitter on the other hand is immediate – a short message delivered and received either  via a webpage, an rss feed, an SMS on a phone, blackberry, iphone, instant messenger… Hell, you can even update your Facebook status using Twitter

I’ve tried various ways of using Twitter. At the moment I recommend the Twitbin plug-in for Firefox, though I’m tiring of it because its not comprehensive enough.

Bloggers I have followed for a long time, like Jeremiah Owyang and Steve Rubel, make great use of Twitter, almost to the detriment of their blog posting in terms of frequency and depth. With Twitter, they can throw out an idea and get a very fast response from their readership.

So, what does this mean for the public sector. How could we make use of tools like Twitter? Well, the key is in its convenience. As I said above, I’m increasingly advising people not to blog because of the time and effort commitment. Twitter gets around that problem by lowering those barriers. That in itself is a bonus.

But Jenny Brown put the case for Twitter much better than I ever could in her presentation at the Barcamp. Its well worth a view.

POSTSCRIPT: Since I wrote a rough version of this piece a few weeks ago (thus proving my point above that blogging can have a huge lag from draft to publish) I’ve noticed a raft of articles around the subjects of ‘why twitter is still relevant’ or ‘how business can use  twitter’. Which proves one thing, when people are talking about it, it can’t all be hot air.

How appropriate or helpful are anonymous comments?

Amongst other things recently, I’ve been involved in developing some moderation guidelines for a project. A vexing issue is what do with anonymous comments in an online conversation. When are they appropriate and how do we handle them in the context of public sector debate?

I don’t know the answer. Clearly there are online communities where anonymity is one of the central planks they are built on. But what about debates where the other participants are identified? Is it appropriate for unknown individuals to join in?

My personal feeling is I prefer people to identify themselves, at least to the moderator, to establish their genuineness. Otherwise I wonder why they won’t declare themselves – are they agitators? Do they want cause trouble? What is their agenda?

I was thinking about this last week when I came across a new blog by a civil servant who chooses not declare their identity. Its entertaining and a pretty accurate description of life inside a Whitehall department. But two problems come to mind:

  1. It will be too easy to say something inappropriate on the basis that no one knows who you are, and
  2. If the blog gains traction you can bet your bottom dollar that people will do their best to work out who it is – and eventually they will, causing problems for the author.

Most of the good corporate blogging policies that exist are pretty flexible and forgiving, provided the author doesn’t contravene rules around inappropriate comments about the company or other people. ‘Inappropriate’ of course is interpreted differently by different organisations, and I’m not suggesting that the civil service would be the most liberal.

But if you identify yourself as working in a particular place, but don’t reveal your own identity, the clock is probably ticking. Or am I just being too cautious?

I’ve got an unmoderated comment sitting to be approved for my blog about the recent barcamp at the moment. It raises some good points and is a useful part of the debate. Its not controversial but constructively critical.

But for some reason the commenter has chosen to anonymise their response. Can’t for the life of me think why, unless they are embarrased to say what they’re saying in public. Don’t know what to do with it. Will chew it over. My instinct is, no anonymous comments, but does that unintentionally censor the debate? After all, stuff written here is hardly life or death.

Wales Office – WordPress-ive

Yesterday finally saw the launch of another project I’ve been working on a long time, a new website for the Wales Office.

The Wales Office is part of my department’s ‘family’ for pay and rations purposes and I don’t think anyone would be offended there if I said that their previous online presence was showing its age. I talked with them early last summer about the need to create a new site for them. But at the time I’d just finished developing our new corporate website and didn’t have the appetite or the resource to help them.

But I did know someone who did – Simon Dickson. He’d been grumbling about some proof of concept work he’d done for another government department using WordPress as the content management system that hadn’t been picked up. I didn’t want it to all go to waste so we talked about taking what he’d done and using it for the Wales Office.

It didn’t quite work out that way as Simon produced something infinitely better than his earlier attempt. I can’t take any credit for the way the project was realised – Simon got the bit between his teeth and delivered a fantastic site with all the rich functionality and general goodness that WordPress offers.

Its a testament to the trust of the Wales Office that they bought into the concept and as a consequence now have a fantastic corporate site that should be the envy of other Whitehall departments. Simon tells more here.