At the web2.0strategies conference



At the web2.0strategies conference

Originally uploaded by Jeremy Gould.

I’ve been speaking here today as part of a panel discussion on innovation in the workplace.

One observation – the sheer number of laptops and iphones being used during the sessions.

These aren’t people coming to learn about web2.0 / social media, these are people who do it already and are trying to work out how to do it better within their organisations.

Social media in government – can’t we lead by example please?

There’s been an amusing series of posts published over the past few days about the status of various pieces of government web guidance being developed by COI.

First Jack Pickard noticed that the Delivering Inclusive Websites guidance, for which he had valiantly led a response on behalf of the embryonic Public Sector Web Management Forum, had been published – after six months of radio silence from COI (though to be fair, they did take on board a fair number of Jack’s excellent points).

Then Emma noticed that some of the other guidance documents were ‘in consultation’ and mused how one could become involved in ‘consulting’ on the drafts.

Nick Booth pointed out the faint irony of describing something as being out for consultation, without indicating how any kind of conversation could take place (I’ll ignore the double irony that one of the documents in question is social media guidance aka participative online media).

So Nick put a call into COI’s press office asking how he could respond to the consultation.

Oh dear, today Emma checked the COI site again. Guess what? The documents in question are now simply marked as being ‘in preparation’.

It would be easy to laugh, cry, criticise or bitch about this situation. I’ll do none of them.

I will point out this: government webbies have been waiting a long time for these different sets of guidance to see the light of day. Some of us have been involved in helping to put them together even. But the pace of development has been tortuously slow (the previous guidance was published in 2003 if I remember correctly and work on their replacements has been going on for over a year). The fact that some of them are still ‘in preparation’ is very disappointing.

I’ve said this before to some closer to the work than I – and I repeat it here – why or why didn’t someone take the previous version of the guidance, upload it to a wiki, and invite anyone who wanted to contribute to producing a new version to do so (within reason, perhaps requiring them to register or even restrict it to those whose work would be subject to the guidelines).

I’ve been given a couple of answers:

  1. They want to have something produced that they can upload once they are complete.
  2. Various mutterings about developing cross-government social media platforms that could host this content.

Both of these answers seem a bit misguided to me. Take the second one first – Steve Dale nailed this the other day when building on a post from Euan Semple: there is no one technical ‘solution’ that will work for all requirements. The reason why there are a myriad of wiki and blog platforms is that they all have different functionality and ways of working that suit different needs. Waiting for the magic ‘enterprise’ solution is not only costly, but misguided and wasting time.

In terms of producing the guidance, then publishing it in some kind of controlled collaborative environment – isn’t this rather missing the point? One of the greatest benefits of the social media/web2.0 bandwagon is the ability to collaborate and draw on the ‘collective wisdom of the many’. Trying to backfill ‘collaboration’ onto something signed off and published doesn’t really send the right signal.

Here’s my two’pennth: before anyone drafts any more guidance, take out your credit card and head over to Wikispaces (or a similar hosted wiki service). $1000 (pretty reasonable given the current exchange rate) will buy you a nice hosted wiki which you can rebrand and give a dedicated sub-domain so its nice and official (about half a day’s work?). Upload the drafts as they are now and invite anyone who wants to to help make those guidelines as good as they possibly could be. There are plenty of people out there, right across Whitehall and further afield the wider public sector, who are itching to contribute for everyone’s benefit.

If us webbies in government cannot demonstrate the amazing benefits of social media by our own actions, its a bit rich of us to go round telling anyone who will listen how great the latest online innovations are. Please, lets demonstrate our competences by our behaviour.

See me at Web 2.0 Strategies 2008 this Thursday

Clearly there was either a case of mistaken identity, or perhaps someone pulled out at short notice…

Anyway, I will be appearing at the Web2.0 Strategies conference this Thursday in Covent Garden on a panel entitled ‘Innovators under the spotlight’. We apparently will be debating how we have /are pioneering web 2.0 developments in our
organisations (- my work colleagues think this is hysterical, lets hope they don’t grass me up and burst my bubble…. ;-).

Anyway, if you’re coming, please do say hello. It looks like a good line up. Not a big fan of speaking in public so please be gentle with me.

Equally, if you have any ideas what I should talk about, please leave a comment here. I’m thinking vaguely something about cross-government social media evangelism and community organising, whatever that is 🙂

Hope to see you there (if you’re a public sector person thinking or attending, there’s a special rate on the price).

Teacamp this afternoon

Teacamp, aka UKGovWeb afternoon tea, is on this afternoon. I haven’t promoted it here for a while, but just in case you weren’t aware of it I’m letting you know.

Teacamp is simply an informal opportunity for people who work in and around government online to sit down, have a cuppa, and chew the fat.

We meet at CafeZest, in House of Frazer on Victoria Street from 2pm to 4pm.

If you’re in the area and have half an hour to spare, come along. We’d love to meet you.